Build · Scale · Exit

Founder & Managing Partner

Ric Wilson

NetSuite operator turned PE platform builder. 30 years making businesses investable.

Ric Wilson

Ric Wilson has spent three decades inside businesses — not advising from a distance, but building the systems that make them worth buying. His career is defined by one discipline: turning fragmented, owner-dependent companies into businesses with a single version of the truth.

NetSuite sits at the centre of that work. Ric has spent years implementing NetSuite ERP across businesses that were running on disconnected spreadsheets, legacy software, and manual processes nobody could trust. He knows how to take a company where sales, finance and operations each keep their own numbers — and give it one integrated platform that tells the real story, in real time, to the people who need it.

A buyer doesn't buy what your business does. They buy what they can see. NetSuite gives you — and them — that visibility.

That matters for Platform Partners because every acquisition you complete needs to land on a platform that can absorb it. If your systems are fragmented before you buy your first business, integration becomes chaos after your third. Ric builds the NetSuite foundation that makes acquisitions fold in cleanly — one chart of accounts, one reporting structure, one set of numbers across the group.

His career path explains why PE firms trust him to do this:

  • Chemistry and pharmaceuticals — where Ric learned that systems thinking isn't optional. Precision matters or people get hurt. That discipline carries into every ERP implementation.
  • Sales and marketing — where he learned that revenue is a system, not a personality. The best product loses to the best-run business.
  • Building and exiting his own ventures — where he made the mistakes owners make, including the big one: confusing a busy business with a valuable one.
  • NetSuite ERP consulting — years of installing the financial and operational plumbing that lets a company tell the truth about itself. One set of numbers, real-time, trusted. This is where Ric learned what actually kills deals.
  • Private equity advisory — PE firms started bringing him in to fix portfolio companies before and after acquisition. The same three problems appeared every time: disconnected data, owner-dependence, and structure where there should be systems.

Ric doesn't hand over reports and disappear. Where there's a fit, he gets in the trenches — building the NetSuite platform, standardising processes across acquired businesses, and preparing the group for a premium exit. He only wins when you exit well.

  • A NetSuite ERP foundation that scales with every acquisition
  • One integrated financial platform across the entire group
  • Reporting that buyers and PE firms actually trust
  • Systems that reduce owner-dependence from day one
  • An operator who's been through this — not a consultant reading from a playbook